Korina and Samantha Sanchez, two Latina sisters have taken the reins of their father's Third Coast Hospitality Group, which includes venues like Moe's Cantina, Tree House, and Old Crow Smokehouse. Hispanic Heritage Month, beginning September 12 and running through October 12, holds special significance for the Sanchez family, as it's a time when they reflect on their roots.
"It makes me feel very happy because I feel like I'm doing more than just opening up a restaurant for myself," Samantha says. "Seeing a Latina entrepreneur does push others to want to pursue their dreams and be less intimidated to stand out in a more male-dominated industry."
Korina and Samantha's connection to their family's restaurant group runs deep. From their earliest days, they learned the ropes by donning aprons and cleaning ketchup and mustard bottles, for a $5 tip. As they grew, so did their responsibilities, from serving and bartending to hosting and managing. In 2021, they officially took over all business operations, with their father offering guidance from the sidelines.
They have expanded their family's restaurant portfolio, with the creation of La Luna, a modern Mexican restaurant and cocktail bar in Pilsen, and Tree House, a space that emerged during the COVID-19 pandemic.
For Hispanic Heritage Month, their restaurants will provide a variety of celebratory specials.
Moe’s Cantina (155 W. Kinzie Ave.) will host a Mexican Independence Day celebration on Saturday, September 16 from 1-5pm. A $10 per person admission includes a welcome shot of tequila along with a live DJ and Mariachis.
Moe’s is also offering a Mexican Heritage Month special, from September 15 through October 15. Mention the month and receive 15% off your bill from 4-9pm, Tuesday through Friday.
La Luna (1726 W. Racine Ave.) is also getting into the spirit. On Friday, September 15, a live Mariachi band will perform from 5-7pm. And from September 15 through October 15, receive 20% off Latinx-owned tequila and mezcal flights.